Tips for Mobile App Developers for Pricing Mobile Apps

  • Added:
    Jul 19, 2014
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Tips for Mobile App Developers for Pricing Mobile Apps Photo by Keston Joseph

 

The introduction of mobile gadgets such as smartphones and tablets that are backed by the internet has amplified the dependence of humans on technology more than ever. Mobile applications are computer programs which are adapted to perform compatibly with the mobile operating systems.

 

The whole and sole motive of these mobile apps is to bestow the client with an enhanced usability. These apps assist the clients in their everyday work. For example: Being updated with live scores for games, reading news, reading and replying to emails, etc. Mobile apps have made these mundane things simple to gain access to.

Mobile application development is a lengthy course of action which requires the app developers to perform an extensive investigation to plan out the minutest details for the app. Furthermore, this investigation procedure gets murkier while building a cross platform mobile app. At this time if you want to make profits with mobile app development trade, then you ought to cater to various mobile operating systems.

A mobile app cannot stir up revenue for you if you are developing it for merely one specific operating system. Cross platform apps are the necessity of the day. Pricing of the app needs to be such that that it enables the developer to make a little income for all the hard work he has put into it. However these intangible components are what that makes it difficult for the designers to move toward a definitive price for their apps. A lot of confusion surrounds this decision.

Pricing Tips & Strategies to Follow

Despite the fact that pricing shall never be an easy errand however with the following tips and strategies one can arrive to a decent price point for the app.

1. Cost Oriented Pricing Strategy

This is the generally adopted technique to reach to a perfect price for a product but this approach is tricky and gets baffling sometimes. In this method the developer calculates and evaluates tentative expenses that he has incurred while designing the app and to that amount he adds the profit he wishes to gain.

2. Demand Oriented Pricing Strategy

As the name suggests, this approach is dependent upon the demand for the app in the market. Demand is directly proportional to the price.

3. Competitor Oriented Pricing

This approach is habitually adopted by a new competitor in the market. At this juncture, the developer prices his app in tandem to the price of the competitor's app. This line of attack assists in establishing high and low price points for the developer.

 

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